近日,阿里(li)巴巴無人(ren)超市(shi)“淘咖啡”亮(liang)相杭(hang)州,沒(mei)有收(shou)銀(yin)員、無需排長隊、東(dong)西(xi)買完就能(neng)走(zou),真正實現從(cong)入場(chang)到結算支付全(quan)(quan)部智能(neng)識(shi)別。一時(shi)(shi)之間(jian)轟(hong)動(dong)全(quan)(quan)國,也(ye)惹來了(le)互聯(lian)網(wang)行業(ye)以及(ji)零(ling)售(shou)(shou)行業(ye)的一陣熱捧(peng)。“無人(ren)超市(shi)”面世是對傳統零(ling)售(shou)(shou)業(ye)的革新,標志著我國傳統零(ling)售(shou)(shou)業(ye)進入一個全(quan)(quan)新的時(shi)(shi)代。
“無(wu)人(ren)超(chao)市”無(wu)疑是(shi)當(dang)下最熱門的話(hua)題之一,追(zhui)捧之余也引發行業(ye)(ye)“恐慌”,不少業(ye)(ye)內超(chao)市收銀員、導購,甚至是(shi)管理層都在熱議:他們(men)的會不會面(mian)臨(lin)失業(ye)(ye)?齊魯人(ren)才網(wang)作為山東本土網(wang)絡(luo)招聘平(ping)臺,從業(ye)(ye)17年(nian)來積累了大量的求職招聘數據,下面(mian)僅對(dui)山東省(sheng)零售業(ye)(ye)就業(ye)(ye)市場情(qing)況作分析。
以上是從(cong)齊(qi)魯人(ren)才(cai)網數(shu)據庫中調取的(de)2017上半(ban)年(nian)(nian)山(shan)東省(sheng)零售業(ye)崗位(wei)數(shu)及簡歷(li)(li)數(shu)占比(bi)(bi),崗位(wei)數(shu)與簡歷(li)(li)數(shu)的(de)多少直接(jie)反映(ying)該(gai)(gai)行業(ye)供(gong)(gong)求(qiu)關系,崗位(wei)數(shu)多,簡歷(li)(li)數(shu)少,說明該(gai)(gai)行業(ye)供(gong)(gong)不應求(qiu),反之則供(gong)(gong)過于(yu)求(qiu)。從(cong)以上數(shu)據中可以看出,2017上半(ban)年(nian)(nian)山(shan)東省(sheng)零售業(ye)崗位(wei)數(shu)占比(bi)(bi)為15%,崗位(wei)需求(qiu)量較大;零售行業(ye)簡歷(li)(li)數(shu)僅為8%,將近一半(ban)的(de)人(ren)才(cai)缺(que)口。眾所周知(zhi),零售業(ye)崗位(wei)要求(qiu)低,為何會有如此大的(de)人(ren)才(cai)缺(que)口呢?
以(yi)(yi)上(shang)是(shi)齊魯人(ren)才網提(ti)供的2017上(shang)半年山(shan)東(dong)(dong)省企(qi)業(ye)(ye)(ye)學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)需(xu)求(qiu)及(ji)薪(xin)(xin)資分布(bu),從零售(shou)(shou)業(ye)(ye)(ye)企(qi)業(ye)(ye)(ye)學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)需(xu)求(qiu)占比中(zhong)可以(yi)(yi)看(kan)出(chu),企(qi)業(ye)(ye)(ye)學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)需(xu)求(qiu)量最(zui)大的為(wei)(wei)(wei)(wei)高中(zhong)及(ji)以(yi)(yi)下(xia)學(xue)(xue)歷(li)(li)(li)(li),達(da)44.64%;其次(ci)為(wei)(wei)(wei)(wei)中(zhong)專學(xue)(xue)歷(li)(li)(li)(li),占比為(wei)(wei)(wei)(wei)25.32%;本科、碩(shuo)士及(ji)以(yi)(yi)上(shang)學(xue)(xue)歷(li)(li)(li)(li)占比少,分別為(wei)(wei)(wei)(wei)7.14%、0.53%。山(shan)東(dong)(dong)省零售(shou)(shou)業(ye)(ye)(ye)企(qi)業(ye)(ye)(ye)學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)需(xu)求(qiu)大致呈(cheng)現出(chu),學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)越高,企(qi)業(ye)(ye)(ye)需(xu)求(qiu)量越少的趨勢(shi)(shi);從薪(xin)(xin)資分布(bu)來看(kan),高學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)求(qiu)職(zhi)者并不占優(you)勢(shi)(shi),高中(zhong)及(ji)以(yi)(yi)下(xia)人(ren)群與碩(shuo)士學(xue)(xue)歷(li)(li)(li)(li)的薪(xin)(xin)酬差也(ye)僅僅只有(you)1347元(yuan)(yuan),并且全(quan)部均低于山(shan)東(dong)(dong)平均工資4605元(yuan)(yuan),這(zhe)與高學(xue)(xue)歷(li)(li)(li)(li)求(qiu)職(zhi)者心理預(yu)期薪(xin)(xin)差距較大。當前(qian)山(shan)東(dong)(dong)省求(qiu)職(zhi)者學(xue)(xue)歷(li)(li)(li)(li)以(yi)(yi)大專及(ji)以(yi)(yi)上(shang)學(xue)(xue)歷(li)(li)(li)(li)為(wei)(wei)(wei)(wei)主(zhu),與零售(shou)(shou)業(ye)(ye)(ye)學(xue)(xue)歷(li)(li)(li)(li)層(ceng)(ceng)次(ci)需(xu)求(qiu)嚴重不符(fu),未(wei)來隨著中(zhong)高學(xue)(xue)歷(li)(li)(li)(li)人(ren)群的增多,山(shan)東(dong)(dong)省零售(shou)(shou)業(ye)(ye)(ye)就業(ye)(ye)(ye)市場矛盾會更加(jia)突出(chu)。
據了解(jie),山(shan)東省零售(shou)業(ye)平均(jun)(jun)(jun)月薪(xin)為3465元,僅(jin)低(di)(di)(di)于(yu)全國同類別(bie)平均(jun)(jun)(jun)薪(xin)資(zi)(zi)153元,因其(qi)崗(gang)位(wei)要(yao)求(qiu)(qiu)低(di)(di)(di),薪(xin)資(zi)(zi)水平遠低(di)(di)(di)于(yu)其(qi)他(ta)行業(ye)薪(xin)資(zi)(zi)。為了解(jie)更(geng)多零售(shou)業(ye)崗(gang)位(wei)工(gong)(gong)(gong)資(zi)(zi),齊(qi)魯人(ren)(ren)才(cai)網為我(wo)們提(ti)供了2017上半年山(shan)東省零售(shou)業(ye)相關(guan)崗(gang)位(wei)工(gong)(gong)(gong)資(zi)(zi),從數據中(zhong)可以(yi)看出,店長/賣場經理(li)崗(gang)位(wei)工(gong)(gong)(gong)資(zi)(zi)最高,為4393元,此崗(gang)位(wei)屬于(yu)管理(li)崗(gang)位(wei),對于(yu)工(gong)(gong)(gong)作經驗由較為嚴格的(de)要(yao)求(qiu)(qiu);其(qi)他(ta)均(jun)(jun)(jun)為4000以(yi)下(xia)。零售(shou)業(ye)崗(gang)位(wei)需(xu)求(qiu)(qiu)多為基礎(chu)崗(gang),雖然崗(gang)位(wei)“門檻(jian)”低(di)(di)(di),但是其(qi)工(gong)(gong)(gong)作時間長、福利(li)待(dai)遇(yu)差、工(gong)(gong)(gong)資(zi)(zi)水平低(di)(di)(di)等因素,使得零售(shou)業(ye)人(ren)(ren)才(cai)流(liu)動(dong)性(xing)大(da)。俗(su)話說(shuo):“鐵打的(de)營(ying)盤流(liu)水的(de)兵”,雖然合理(li)的(de)流(liu)動(dong)率(lv)有利(li)于(yu)企業(ye)保(bao)持(chi)活力,但如果員工(gong)(gong)(gong)流(liu)動(dong)率(lv)過高,企業(ye)將蒙受重(zhong)大(da)損(sun)失,進而(er)影響工(gong)(gong)(gong)作連續性(xing)。因此企業(ye)還應切實了解(jie)求(qiu)(qiu)職者需(xu)求(qiu)(qiu),進一(yi)步完善薪(xin)酬福利(li)制度,提(ti)高企業(ye)自身(shen)競爭力,才(cai)能在日益激烈(lie)的(de)就業(ye)市場競爭中(zhong)占據一(yi)席之地。
“無(wu)人超市(shi)”是未(wei)(wei)來零售業發(fa)展(zhan)的必然趨(qu)勢(shi),因其整體(ti)比較方便,能夠(gou)降低(di)實(shi)體(ti)超市(shi)成本(ben),所(suo)以(yi)會越(yue)來越(yue)受商家歡迎(ying)。據中國社(she)科院營銷領域研究員劉(liu)彥平表示,“無(wu)人超市(shi)”是將現(xian)在(zai)的網購和自(zi)動售賣機功能結合,但(dan)是傳統超市(shi)不僅僅是消費空間,也是消費者(zhe)進行情感(gan)交(jiao)流、社(she)會交(jiao)往(wang)的場(chang)所(suo),很多商品(pin)還(huan)需(xu)要店員推(tui)廣(guang),增(zeng)加可信度(du),所(suo)以(yi)目前“無(wu)人超市(shi)”還(huan)不太可能取代傳統零售超市(shi)。因此零售業在(zai)職(zhi)或求(qiu)職(zhi)人員不必恐慌(huang),但(dan)未(wei)(wei)來仍有(you)太多不確定因素,作為求(qiu)職(zhi)者(zhe)還(huan)應具備“防患意識”,注(zhu)重自(zi)身素質及技(ji)能的提升,適應更(geng)高層次崗位需(xu)求(qiu)。
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