問 最近(jin)看到有招聘零售促(cu)銷(xiao)經(jing)理(li)的(de)(de)，想咨詢一下，零售促(cu)銷(xiao)經(jing)理(li)的(de)(de)崗(gang)位職(zhi)責是什么？

答(da) 1、帶領公(gong)(gong)司(si)(si)(si)零售(shou)(shou)(shou)促進(jin)隊伍完成公(gong)(gong)司(si)(si)(si)年度零售(shou)(shou)(shou)目(mu)標(biao)(biao)(biao)(biao)； 2、根據(ju)營銷(xiao)(xiao)(xiao)中心(xin)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)目(mu)標(biao)(biao)(biao)(biao)和(he)門(men)店(dian)(dian)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)指標(biao)(biao)(biao)(biao)要求，編制終端(duan)(duan)店(dian)(dian)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)計(ji)劃(hua)，制定(ding)實施方(fang)案； 3、負責(ze)全(quan)國終端(duan)(duan)門(men)店(dian)(dian)日常營運(yun)管(guan)(guan)(guan)理(li)(li)(li)(li)：形象管(guan)(guan)(guan)理(li)(li)(li)(li)、訂單管(guan)(guan)(guan)理(li)(li)(li)(li)、配貨、陳(chen)列管(guan)(guan)(guan)理(li)(li)(li)(li)、庫存管(guan)(guan)(guan)理(li)(li)(li)(li)、物料使(shi)用管(guan)(guan)(guan)理(li)(li)(li)(li)、宣傳(chuan)品管(guan)(guan)(guan)理(li)(li)(li)(li)； 4、監督并貫徹執(zhi)行公(gong)(gong)司(si)(si)(si)制定(ding)的(de)各(ge)項促銷(xiao)(xiao)(xiao)活動(dong)，積極推進(jin)公(gong)(gong)司(si)(si)(si)各(ge)項促銷(xiao)(xiao)(xiao)活動(dong)在終端(duan)(duan)零售(shou)(shou)(shou)門(men)店(dian)(dian)的(de)落地及執(zhi)行； 5、經(jing)(jing)銷(xiao)(xiao)(xiao)商零售(shou)(shou)(shou)門(men)店(dian)(dian)動(dong)銷(xiao)(xiao)(xiao)管(guan)(guan)(guan)理(li)(li)(li)(li)、提(ti)出及執(zhi)行各(ge)區域的(de)促銷(xiao)(xiao)(xiao)活動(dong)，強化促銷(xiao)(xiao)(xiao)執(zhi)行效(xiao)率(lv)，全(quan)力促進(jin)公(gong)(gong)司(si)(si)(si)每(mei)月(yue)零售(shou)(shou)(shou)目(mu)標(biao)(biao)(biao)(biao)的(de)達成； 6、全(quan)國經(jing)(jing)銷(xiao)(xiao)(xiao)零售(shou)(shou)(shou)門(men)店(dian)(dian)營業(ye)(ye)狀態(tai)統(tong)計(ji)及銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)數(shu)據(ju)匯(hui)總(zong)分析，日常銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)數(shu)據(ju)、各(ge)類銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)報(bao)表的(de)填報(bao)； 7、協助(zhu)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)人員參(can)與(yu)(yu)客(ke)戶上門(men)服務、訂單談判(pan)，協助(zhu)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)進(jin)行方(fang)案設(she)(she)計(ji)和(he)方(fang)案整體效(xiao)果的(de)把關； 8、通過(guo)終端(duan)(duan)顧客(ke)群體分析、走訪、總(zong)結，結合銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)數(shu)據(ju)分析制定(ding)相關消費者及貨品分析報(bao)告(gao)，為產品開發提(ti)供參(can)考依據(ju)； 9、負責(ze)管(guan)(guan)(guan)理(li)(li)(li)(li)全(quan)國BA、美導(dao)、培訓講(jiang)師團隊的(de)管(guan)(guan)(guan)理(li)(li)(li)(li)，包括招聘、管(guan)(guan)(guan)理(li)(li)(li)(li)、培養、訓練、激勵(li)，建(jian)立專業(ye)(ye)、執(zhi)行力強的(de)業(ye)(ye)務團隊； 10、負責(ze)建(jian)立與(yu)(yu)優化高效(xiao)的(de)零售(shou)(shou)(shou)管(guan)(guan)(guan)理(li)(li)(li)(li)體系（店(dian)(dian)鋪運(yun)營管(guan)(guan)(guan)理(li)(li)(li)(li)的(de)標(biao)(biao)(biao)(biao)準、流程、制度化建(jian)設(she)(she)等），提(ti)升終端(duan)(duan)銷(xiao)(xiao)(xiao)售(shou)(shou)(shou)能力，達成經(jing)(jing)營指標(biao)(biao)(biao)(biao)。