集團客戶營銷專員的崗位職責是什么?
問 最近(jin)看到有招聘集(ji)團(tuan)客戶營銷專(zhuan)員(yuan)的,想(xiang)咨詢一下,集(ji)團(tuan)客戶營銷專(zhuan)員(yuan)的崗位職責(ze)是什么?
答 1. 根據(ju)(ju)借記卡銷(xiao)(xiao)(xiao)售(shou)(shou)業(ye)務(wu)發(fa)展(zhan)(zhan)重點,制(zhi)定和優化銷(xiao)(xiao)(xiao)售(shou)(shou)流(liu)程,確(que)保各渠(qu)道(dao)(dao)銷(xiao)(xiao)(xiao)售(shou)(shou)業(ye)務(wu)有(you)序(xu)開(kai)展(zhan)(zhan) 2. 結合貸(dai)記卡銷(xiao)(xiao)(xiao)售(shou)(shou)平臺,充(chong)分(fen)(fen)發(fa)揮(hui)渠(qu)道(dao)(dao)互補優勢(shi),優化銷(xiao)(xiao)(xiao)售(shou)(shou)流(liu)程 3. 定期對(dui)銷(xiao)(xiao)(xiao)售(shou)(shou)政(zheng)策進(jin)(jin)行(xing)(xing)回顧(gu)、梳理、整(zheng)合,形成便于(yu)指導前端銷(xiao)(xiao)(xiao)售(shou)(shou)的政(zheng)策匯編 策劃開(kai)展(zhan)(zhan)激勵活動,進(jin)(jin)行(xing)(xing)數(shu)(shu)據(ju)(ju)預測、陳本測算及(ji)方案(an)制(zhi)定,完成會簽(qian)流(liu)程并下發(fa)各渠(qu)道(dao)(dao)進(jin)(jin)行(xing)(xing)推(tui)廣 4. 根據(ju)(ju)營銷(xiao)(xiao)(xiao)激勵活動方案(an),制(zhi)作培(pei)訓(xun)材(cai)料,充(chong)分(fen)(fen)宣(xuan)導,有(you)效推(tui)動業(ye)務(wu)快速發(fa)展(zhan)(zhan) 5. 分(fen)(fen)析追蹤激勵活動數(shu)(shu)據(ju)(ju),定期通報活動開(kai)展(zhan)(zhan)情(qing)(qing)況,并提(ti)供(gong)(gong)(gong)推(tui)進(jin)(jin)措施及(ji)改進(jin)(jin)建議 6. 回顧(gu)活動開(kai)展(zhan)(zhan)效果,分(fen)(fen)析活動費用(yong)使用(yong)情(qing)(qing)況,形成匯報材(cai)料 7. 定期開(kai)展(zhan)(zhan)銷(xiao)(xiao)(xiao)售(shou)(shou)數(shu)(shu)據(ju)(ju)分(fen)(fen)析,形成分(fen)(fen)析報告 8. 定期提(ti)供(gong)(gong)(gong)各渠(qu)道(dao)(dao)業(ye)務(wu)報表,提(ti)供(gong)(gong)(gong)數(shu)(shu)據(ju)(ju)支持 9. 配合提(ti)供(gong)(gong)(gong)總行(xing)(xing)及(ji)外部門所需數(shu)(shu)據(ju)(ju) 10. 定期收集銷(xiao)(xiao)(xiao)售(shou)(shou)典(dian)型案(an)例,制(zhi)作培(pei)訓(xun)材(cai)料,為各渠(qu)道(dao)(dao)提(ti)供(gong)(gong)(gong)銷(xiao)(xiao)(xiao)售(shou)(shou)流(liu)程培(pei)訓(xun),開(kai)拓(tuo)銷(xiao)(xiao)(xiao)售(shou)(shou)思路,促(cu)進(jin)(jin)業(ye)務(wu)合規(gui)穩定發(fa)展(zhan)(zhan) 11. 根據(ju)(ju)各渠(qu)道(dao)(dao)需求,開(kai)展(zhan)(zhan)業(ye)務(wu)培(pei)訓(xun)